NPS Dashboard

Track customer satisfaction with real-time analytics

Dashboard Overview

The NPS Dashboard is your command center for understanding customer satisfaction. It provides real-time insights into how customers feel about your brand.

Key Metrics

Net Promoter Score

Your NPS score is displayed prominently with color-coded status:

Excellent

Score: 70+

Green indicator - You’re doing great!

Good

Score: 0-69

Amber indicator - Room for improvement

Needs Work

Score: Below 0

Red indicator - Focus on customer satisfaction

Response Breakdown

See how your customers are distributed:

• Promoters (9-10) - Loyal enthusiasts who will refer others
• Passives (7-8) - Satisfied but unenthusiastic
• Detractors (0-6) - Unhappy customers at risk of churning

The donut chart visualizes this distribution, making it easy to spot trends.

30-Day Trend Graph

Track how your NPS score changes over time:

• Daily data points - See scores for each day
• Trend line - Identify improving or declining satisfaction
• Response volume - Understand sample size for each day

A consistent upward trend indicates improving customer satisfaction. Focus on maintaining and building on positive changes.

Customer Responses

Viewing Responses

All customer ratings appear in a sortable table:

• Rating badge - Color-coded (green, amber, red)
• Order number - Click to view order in Shopify admin
• Customer comment - Read detailed feedback
• Date submitted - When the rating was given

Filtering Options

Filter responses by category:

All

View all responses regardless of score

Promoters

See only ratings of 9-10

Passives

See only ratings of 7-8

Detractors

See only ratings of 0-6

Filter counts update in real-time. Use filters to quickly identify patterns in positive or negative feedback.

Dashboard Tips

Best time to check dashboard

Review your dashboard weekly at a minimum. Monday mornings work well for identifying weekend patterns.

Understanding sample size

NPS becomes more reliable with more responses. Aim for at least 30-50 ratings before making major decisions based on score.

Reading comments effectively

Look for patterns across multiple comments rather than reacting to individual feedback. Common themes indicate systemic issues or strengths.

Benchmark scores

Industry average NPS varies widely. E-commerce typically sees scores between 30-60. Focus on improving your own trend rather than comparing to others.

Next Steps

Export Data

Download ratings for deeper analysis (Premium)

Auto-Tag Orders

Automatically tag orders with ratings (Premium)